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Sena Merter Dereli is a seasoned Growth & Lifecycle Manager with over a decade of experience in growth strategy, CRM, big data, and marketing analytics across the crypto, telecommunications, e-commerce, and retail industries. Currently leading growth efforts at Binance TR, she previously held key roles at companies such as Turkcell, n11.com, and Aydınlı Group, where she specialized in customer segmentation, campaign planning, and data-driven lifecycle marketing.
Sena Merter Dereli is a seasoned Growth & Lifecycle Manager with over a decade of experience in growth strategy, CRM, big data, and marketing analytics across the crypto, telecommunications, e-commerce, and retail industries. Currently leading growth efforts at Binance TR, she previously held key roles at companies such as Turkcell, n11.com, and Aydınlı Group, where she specialized in customer segmentation, campaign planning, and data-driven lifecycle marketing.
